6 Ways All-in-One Coaching Platforms Help You Scale Your Business
Once coaches have overcome the struggles of generating leads, of giving clients a great experience, and refining their own skills, the next step is working out how to scale.
The average of 6 hours a week that you are spending on administrative work is time not spent coaching and growing your business. This admin restricts the ability to invest in new coaches and generating leads. Not only is getting out there and coaching clients the reason you became a coach in the first place, doing admin rather than coaching affects your bottom line.
This goes without mentioning the multiple subscription costs for your calendar software, video conferencing platform, file sharing, and customer relationship management (CRM) platform.
Is there a solution to the problem of scalability?
Yes. All-in-one coaching platforms are the solution to your problems in this area. Once you’re on an all-in-one platform you won’t believe you ever managed without it.
But let’s talk specifics. I will give you the six main ways that all-in-one coaching platforms help you overcome the hurdles you face in scaling your business:
- Automation is your friend
- Manage your clients with ease
- Build your brand
- Easier lead generation
- Keep track of your coaches in one place
- Sophisticated analytics
1.Automation is your friend
As I mentioned, without knowing the specifics of your business I know that you are spending far too much time on admin. From managing multiple calendars, and back and forth emails to set up appointments, to chasing payments and updating your spreadsheets, this is time you would much rather spend coaching.
All-in-one coaching platforms automate these mundane tasks for you. They track payments and produce automatic invoices, automatically upload leads and clients into your CRM, and produce automated financial reports for you.
The all-in-one coaching platform Delenta also uses a sophisticated integrated calendar which allows you to set your availability for chosen days then lets clients make the bookings themselves where you have a free slot. Add up all the minutes you’d save on admin, and that’s a lot of extra coaching time!
2. Manage your clients with ease
As much as you enjoy the process of talking to new clients and getting them ready for your coaching sessions, it would be easier if this was done for you - with a personal touch of course.
Delenta gives you the option to onboard clients with a personalised welcome message, as well as a video if you choose. Your clients also get invited to a dedicated client portal, where they can keep track of notes, tasks, resources and payment history in one place.
Zoom integration means that both you and your clients can join video sessions straight from your respective portals, so you’ll never have to remember to send the invite link again! You can also set up automatic email reminders for your clients, meaning they never miss a session.
On top of this, Delenta sends out automated emails at every step of the process - from thanking a lead for their interest to notifying a client that you’ve set them a new task. And every one of these emails can contain a customised message from you - once you set them up once you’ll never have to worry about emailing your clients again.
Finally, our mobile app means that you can manage your clients even on the go! Book and join sessions, share notes, assign tasks and add contacts with just a few clicks, wherever you are.
3. Build your brand
Setting up a website is costly and time consuming. Setting up a simple webpage costs a couple of hundred pounds a year, and it costs even more to create a website that makes you stand out.
With Delenta you can customise a landing page that contains everything that clients need in one place: your skills, a calendar for discovery sessions booking, your services, qualifications and even your testimonials all appear in one professional webpage. You can also add your own logo, colour theme and banner, which means your stamp is on every part of the page.
Your coach and client portals can also be customised with your colour theme and logo. And Delenta allows you to create a login page for your coaches and clients which contains your colour and logo, not Delenta’s. As your coaching business grows, your brand remains front and centre.
4. Easier lead generation
Lead generation is one of the biggest challenges coaches face, and it can be pretty difficult to get new leads once you have exhausted your initial pool of potential clients.
A feature that coaches asked Delenta to produce was the ability to create their own free courses that coaches could publish on their landing page and then to their social media. This feature means potential clients can sign up and see what your coaching services are about. Delenta are now working on being able to sell events and resources on your public page.
The calendar on your landing page also means that clients can book a quick discovery session with ease. Lead generation is never easy, but all-in-one coaching platforms streamline the process.
5. Keep track of your coaches in one place
Managing all your clients is tricky, but once your coaching scales up it can be even more difficult to keep on top of your coach’s activities to make sure they’re doing the best they can for their clients.
All-in-one coaching platforms allow multiple coaches to join one platform. And Delenta gives the ‘super-admin’ of the coaching business the ability to see the activity of their coaches. Admins can see how many sessions their coaches have attended, their client list, how many packages they sell, and the kinds of tasks that they set for their clients.
You will appreciate the ability to keep on top of all aspects of your business, and your coaches and clients can only benefit from this, as you can see which coaches need a little extra hand getting going.
6. Sophisticated analytics
Financial reports may not be exciting, but they are crucial to understand which parts of your business are going well and which need some extra attention.
Delenta’s integration with Stripe and PayPal means that payments are processed through the platform, and then Delenta automatically produces easily-digestible earnings reports. You can see how your revenues are growing, how much coaching activity you and your team have done over time, and which of your packages are selling the most.
Automatically generated reports save you time, and mean that you can find out what works for your business and keep doing it!
Find out more!
I went through six of the main ways that all-in-one coaching platforms can help your coaching business to scale up, whilst giving you full control every step of the way.