How can you give your clients the best possible experience
Coaching is incredibly valuable. Employers see coaching as the tool that can elevate productivity and lives of their employees, whilst others either want to be re-skilled, find help for challenges in their life, or to work on improving their habits and productivity. 1.5 million searches are now made every month by people looking for coaching.
Simply put, there has never been a better time to become a coach.
But coaching is now a $20bn industry, according to PWC. So how can new coaches in particular stand out in a congested pool?
The key is giving clients the best experience possible.
As well as being the reason you got into coaching, clients are your best marketers. They are first-hand proof that your coaching service is valuable. Client experience means more than your sessions and the resources you send them. It means straight from the moment they find you they have a seamless and positive process.
So how can you go above and beyond for your clients? All-in-one coaching platforms sprung onto the market a few years ago and are now becoming an increasingly must-have item for coaches. They streamline the coaching process and allow for more personal interactions with clients.
This article will show you the six ways that all-in-one coaching platforms can offer the best for your clients.
- Freeing up hours every week
A recent study found that nearly 50% of service providers, including coaches, are spending up to a full business day on admin every week. Admin can be manually inputting data into CRM’s, tracking payments, or even the time spent checking through emails.
All-in-one coaching platforms like Delenta save you time by saving you from ‘multi-system chaos’. These coaching platforms use automated flows and integrate with the likes of Stripe, Google Calendar and Zoom, meaning you don’t need to switch between software.
It seems simple, but every hour that you currently spend doing admin is an hour that you are not spending interacting with customers - whether that would be checking-in, or planning and conducting sessions.
- Customisable and seamless onboarding
Right now capturing leads is one of the hardest things you can do. Most leads need to get an immediately good impression of you. Those who sign up for your services then want to feel like you are going the extra mile for them.
All-in-one coaching platforms by providing you with a website-like profile page. Without needing any real knowledge of web design or technology, they provide a template to get you up and running. Clients get a good impression of you from the get go.
Clients also want to feel the personal touch - a customisable welcome message or video that appears when a client first appears on the coaching platform can get your sessions off to a great start. Delenta was voted the best coaching platform for customisation in 2021. It allows you to add a special touch to clients without any extra time spent.
- Clients won’t lose you in their emails
How many times have you asked a client what they thought of the task you set them, or the article you shared, only to hear that they never saw it? When a client is getting hundreds of emails in the day, it can become a nightmare to keep track of what their coach sent. And the same goes for you!
All-in-one coaching platforms keep everything streamlined - notes, tasks, resources and sessions are in one place. This means clients can quickly check in during the week or before a session to make sure they are on top of everything, and won’t be worried they’ve missed an email.
Delenta not only sends automated reminders for clients if they’ve got a task due or a session coming up, but also lets you customise the content of these emails. You can focus on coaching your clients, not being their secretary!
- Customer accountability
As much as your coaching sessions help provide invaluable progress for your clients, it can be hard to know whether your clients are making genuine progress, particularly in their time between your coaching sessions.
Delenta allows you to create tasks and assign points to your clients, making it easier than ever to ensure they are progressing. Adding points or a quiz can also be the little added motivation that your clients need to ensure they are making the most of your coaching.
- Awkward moments taken care of
It can be quite uncomfortable for a coach-client relationship when a coach needs to prompt a client to pay. It can feel like the relationship moves from personal to transactional, which is a barrier to progress and often leaves the coach not wanting to push too hard.
All-in-one coaching platforms integrate with Stripe or PayPal, meaning that when coaching packages are purchased by the client the whole process is automated. Clients will pay for the package in one go or in automatic intervals, and coaches can see whether the client has an outstanding balance from inside the coaching platform.
The automation of the payment process allows coaches and clients to leave business to one side in the sessions, and instead focus on the client’s progress.
- Stay connected
What happens if your client is struggling to remember all of the lessons you taught them or can’t find that one really helpful document that you shared with them? All-in-one coaching platforms make this a problem of the past by giving the client access to all of the resources in one place.
Delenta gives the client access to their Client Portal even after their sessions have ended (all compliant with GDPR). Your clients will be able to remember the invaluable advice that you provided to them. They can take their own notes while in a session or refer back to your shared notes directly from the client portal.
The Client Portal also prompts clients to send a message to their coach and redirects them back to the coach’s public page, allowing them to book another discovery session or coaching service. Because clients retain access to all their resources, they will never feel disconnected from you.
These are six of the main ways that all-in-one coaching platforms can improve the client’s experience, allowing you to grow your business as well as making the coaching process that much easier for you and your clients.
If you want to know more about how all-in-one coaching platforms can come in handy, just take our quick quiz or book a free demo with Delenta now.